Fxguide has a detailed writeup and Q&A with Moonbot Studios on their short ‘The Scarecrow’ (above):
We have an exclusive video behind the scenes of the film and we talk to several members of the Moonbot team, including Fabian, lead technical director Meg Deane, studio technical director Bohdon Sayre and pipeline techical director Brennan Chapman.
fxg: With this project, it seems you were able to do something that was quite different to say a normal TVC or spot for a client. Can you talk about approaching it differently?
Limbert Fabian: Yeah, from the beginning when CAA approached us about the relationship between Moonbot and Chipotle, it was always intended that the final film would be a discussion starter. That the project would incite conversation. It would point to things going on in the real world. That was important to us as a studio that it was something a little bigger than just a brand.
fxg: How were the miniatures filmed?
Bohdon Sayre: It was incredibly fun to shoot. We would all stay up late painting the houses and then the next day it was like, let’s do it. We had a guy come in to help us with lighting. The moves were fairly simple but more complex than some our previous makeshift rigs. We went to a local camera place and rented a track. We used a Nikon D7000. We had been testing a lot of cameras to get the right frame rate. We wanted to shoot as fast as we could and continuously because we didn’t have a control rig to move and fire. It was hand driven, which was really tough. So we wanted to shoot as fast as possible so that the air and the movement will be less noticeable.
Read the full article here.